Every figure here comes from a real engagement, in the unit it was measured in, attributed by role rather than by name. Three clients is not thirty, and we will not pretend otherwise.
Every figure on this page comes from a real engagement and is stated in the unit it was measured in. Leads stay leads. Opportunities stay opportunities. Revenue is always described as sourced through the channel we built and closed by the client's own sales team, because that is what happened.
We attribute by role and company profile rather than by name. Named use requires written client approval, and we do not put a logo on a page before that decision is made.
These are three engagements, not thirty. No result here should be read as what manufacturers typically see, because three companies cannot establish a typical anything.
Some figures we could have published, we retired instead. A return on ad spend an order of magnitude beyond everything around it was almost certainly a measurement artifact, and a number a reader refuses to believe casts doubt on the credible ones printed beside it.
$9M+ revenue · Midwest · configurable product with technical quoting · multi-year engagement, active
Lead generation ran on trade shows and field reps. There was no scalable inbound channel, the website could not support quoting or catalogue discovery, and the owner-operator segment was going unreached entirely.
We built the ecommerce channel first, then added inbound on top of it: solution-specific landing pages targeting fleet operators and OEMs, automated nurture, multi-channel paid campaigns and continuous testing. Both run through the eRevenu Portal, managed by a Go-to-Market Partner.
The first channel took roughly nine months to break even, held there for three to five months, and has produced positive return since. The second channel, built on infrastructure and an audience the first had already paid for, recovered its infrastructure investment inside the first six months.
That is the compounding argument in one engagement. The first channel is the expensive one. Every channel after it is cheaper, because the foundation is already bought and paid for.
"It took us about nine months to break even, we maintained that for three to five months, and since then it has been a positive ROI."
Executive · vehicle safety systems manufacturer"Our sales team likes getting leads from eRevenu because they know they have been through a process."
Sales leadership · same engagementKentucky · sustainable mailer brand · distributor-dependent · single engagement, active
A manufacturer of envelopes and mailers launched a sustainable brand and took it to market through its existing distributor network. Sales grew for two years, then plateaued. When one large end buyer discontinued the product, revenue dropped sharply.
The channels the company relied on could not reach the audience the brand had been built for: small eco-conscious brands selling online and through marketplaces. There was no awareness with that audience and no way to acquire them. The business was living on repeat orders from distributors.
We built a direct channel to the end buyer: an ecommerce storefront with B2B and volume-buyer functionality, paid search aimed at high-intent buyers, paid social to reach the persona, and retargeting for engaged visitors. It was measured against an explicit demand-validation objective rather than a vanity target.
The dates are the proof. Sixty-one days from engagement start to a live channel. Five days from live to the first lead. Seventy-five days to validated demand.
$20M to $40M revenue · national · configurable product, compliance-driven urgency · previous engagement
A national manufacturer of ramps, platforms and modular stairs serving modular builders, schools, healthcare and industrial facilities. The company had no inbound channel and depended heavily on repeat buyers. Its digital presence was inconsistent, its web assets underperformed, and the contractor segment was going unreached.
We built an inbound channel: a conversion-focused site with landing pages organized by use case, search and display campaigns targeting contractors, performance reporting through the eRevenu Portal, and continuous conversion rate optimization on a weekly review cycle.
The best result in this engagement contains no number at all. Lead volume grew fast enough that the company hired a dedicated sales rep to handle inbound.
That is the boundary working exactly as it should. We created the demand. They staffed to close it. A manufacturer adding headcount because of channel volume is a stronger signal than any percentage we could print.
Bring the figure you do not believe. We would rather defend it on a call than have you quietly discount it.